Tag Archives: industrial b2b advertising

Industrial B2B marketing: it’s okay to fail

Wouldn’t it be great to go through life where every endeavor was a roaring success. You got top grades in every school test taken and became school dux. You met the perfect partner and your wedding was an unbridled success without a hitch. Your honeymoon was like something out of a Hollywood chick-flick. Your partner […]

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Marketing to mining: your questions answered

From time to time I get emails or calls from people seeking insight or asking me to solve their marketing dilemmas. Here are a few that may relate to your job, your life, and (most important) your marketing thought process right now. Dear Jamie, I supply and service pumps for the mining industry. Can you […]

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